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Female Portrayals in Advertising Past Research, New Directions

Journal Article published 26 Nov 2200 in International Journal of Strategic Innovative Marketing

Authors: Yorgos Zotos, Eirini Tsichla

Religion in the context of economic crisis: The generation’s z perspective

Journal Article published 1 Dec 2116 in International Journal of Strategic Innovative Marketing

Authors: Aikaterini Stavrianea, Irene Kamenidou

An empirical study of public perceptions on ambient media

Journal Article published 1 Jan 2116 in International Journal of Strategic Innovative Marketing

Authors: Tomáš Šula, Milan Banyár

Supervisors and subordinates relationship impact on job satisfaction and efficiency: The case of obstetric clinics in Greece

Journal Article published 1 Dec 2116 in International Journal of Strategic Innovative Marketing

Authors: G. Tsitmideli, M. Skordoulis, M. Chalikias, G. Sidiropoulos, A. Papagrigoriou

How intention to purchase is affected by the use of Comparison Shopping Websites

Journal Article published 1 Dec 2116 in International Journal of Strategic Innovative Marketing

Authors: Theodoros Kentistos-Rannos, Prodromes D. Chatzoglou

Factors affecting “resistance to change”: an explanatory study conducted in the healthcare sector

Journal Article published 1 Dec 2116 in International Journal of Strategic Innovative Marketing

Authors: Vasiliki Amarantou, Stella Kazakopoulou, Prodromos D. Charzoglou, Dimitrios Chatzoudes

Personal traits and Job satisfaction of people who work into the Greek banking sector

Journal Article published 1 Dec 2116 in International Journal of Strategic Innovative Marketing

Authors: Dimitrios Belias, Athanasios Koustelios, George Aspridis, Konstantinos Varsanis, Stefanos Koffas

Changes in the legal system of the non-governmental organizations in the Czech Republic and the possibilities for innovation of communication policy in the non-profit sector

Journal Article published 1 Jan 2116 in International Journal of Strategic Innovative Marketing

Authors: Marcela Göttlichová

Entrepreneurship: Unveiling World Patterns

Journal Article published 1 Jan 2116 in International Journal of Strategic Innovative Marketing

Authors: Flávio Gomes Borges Tiago, João Pedro de Almeida Couto, Pinheiro Melo Borges Tiago, Sandra Micaela Costa Dias Faria

Consumers’ Buying Behaviour Towards Local Food in Greece During Economic Depression Period

Journal Article published 1 Jan 2116 in International Journal of Strategic Innovative Marketing

Authors: Lambros Tsourgiannis, Efstratios Loizou, Anastasios Karasavoglou, Christos Antonios Tsourgiannis