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Analysing the complexities of website functionality, perceived ease of use and perceived usefulness on customer satisfaction of online shoppers in India JOURNAL ARTICLE published 2016 in International Journal of Electronic Marketing and Retailing |
Influence of user generated content in online shopping: impact of gender on purchase behaviour, trust, and intention to purchase JOURNAL ARTICLE published 2017 in International Journal of Electronic Marketing and Retailing |
Does visual merchandising affect response behaviour Role of atmospheric cues in online retailing JOURNAL ARTICLE published 2022 in International Journal of Electronic Marketing and Retailing |
Dried fruit demand analysis using the review tag function on the Chinese CBEC platform JOURNAL ARTICLE published 2023 in International Journal of Electronic Marketing and Retailing |
Consumer fear of financial crises during pandemic time and its effect on their buying intentions JOURNAL ARTICLE published 2023 in International Journal of Electronic Marketing and Retailing |
Small business clusters and their role in prioritising barriers to e-commerce adoption: a study of two approaches to cluster development JOURNAL ARTICLE published 2007 in International Journal of Electronic Marketing and Retailing |
Comparison of the consumers' need for touch in terms of high-touch and low-touch products in online and offline retail stores JOURNAL ARTICLE published 2023 in International Journal of Electronic Marketing and Retailing |
Understanding the socialisation process of teen consumers across shopping channels JOURNAL ARTICLE published 2006 in International Journal of Electronic Marketing and Retailing |
Incorporating web aesthetics into e-tail atmospherics research: an evaluation of multiple theoretical frameworks JOURNAL ARTICLE published 2011 in International Journal of Electronic Marketing and Retailing |
'You should buy this one!' The influence of online recommendations on product attitudes and choice confidence JOURNAL ARTICLE published 2008 in International Journal of Electronic Marketing and Retailing |
The effect of customer lifestyle patterns on the use of mobile banking applications in Jordan JOURNAL ARTICLE published 2020 in International Journal of Electronic Marketing and Retailing |
Students behavioural intention towards mobile technology for online shopping JOURNAL ARTICLE published 2023 in International Journal of Electronic Marketing and Retailing |
Going with the consumer towards the social web environment: a review of extant knowledge JOURNAL ARTICLE published 2010 in International Journal of Electronic Marketing and Retailing |
Rise of ASEAN omnichannel consumer intensity: corollary of ostensive omnichannel strength of portable application selection, transactional motivations and marque advocacy JOURNAL ARTICLE published 2023 in International Journal of Electronic Marketing and Retailing |
The impact of new e-retailer's policy information on post-purchase services towards customer satisfaction JOURNAL ARTICLE published 2022 in International Journal of Electronic Marketing and Retailing |
Social media advertising and marketing performance of SMEs in Ghana: moderating roles of firm size and fear of missing out. JOURNAL ARTICLE published 2022 in International Journal of Electronic Marketing and Retailing |
Consumer research, retailers and robots JOURNAL ARTICLE published 2017 in International Journal of Electronic Marketing and Retailing |
Marketing in a Web 2.0 world with a Web 1.0 mentality: the challenge of social web marketing in academic institutions JOURNAL ARTICLE published 2010 in International Journal of Electronic Marketing and Retailing |
Consumer attitude toward using smart shopping carts: a comparative analysis of Italian and Croatian consumer attitudes JOURNAL ARTICLE published 2016 in International Journal of Electronic Marketing and Retailing |
Apps shoppers' behaviour and the moderating effect of product standardisation/brand recognition: a maximum likelihood estimation approach JOURNAL ARTICLE published 2018 in International Journal of Electronic Marketing and Retailing |