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Mobile Promotions: A Framework and Research Priorities

JOURNAL ARTICLE published May 2016 in Journal of Interactive Marketing

Authors: Michelle Andrews | Jody Goehring | Sam Hui | Joseph Pancras | Lance Thornswood

A Meta-analysis of Online Trust Relationships in E-commerce

JOURNAL ARTICLE published May 2017 in Journal of Interactive Marketing

Authors: Yeolib Kim | Robert A. Peterson

How Does Brand-related User-generated Content Differ across YouTube, Facebook, and Twitter?

JOURNAL ARTICLE published May 2012 in Journal of Interactive Marketing

Authors: Andrew N. Smith | Eileen Fischer | Chen Yongjian

We Create, We Connect, We Respect, Therefore We Are: Intellectual, Social, and Cultural Value in Online Communities

JOURNAL ARTICLE published November 2012 in Journal of Interactive Marketing

Authors: Mina Seraj

The Impact ofMukbangLive Streaming Commerce on Consumers’ Overconsumption Behavior

JOURNAL ARTICLE published May 2023 in Journal of Interactive Marketing

Authors: Daisy Lee | Calvin Wan

Interactive Technologies and Retailing Strategy: A Review, Conceptual Framework and Future Research Directions

JOURNAL ARTICLE published May 2010 in Journal of Interactive Marketing

Authors: Rajan Varadarajan | Raji Srinivasan | Gautham Gopal Vadakkepatt | Manjit S. Yadav | Paul A. Pavlou | Sandeep Krishnamurthy | Tom Krause

Inside Front Cover: TOC

JOURNAL ARTICLE published November 2017 in Journal of Interactive Marketing

The Impact of Mobile Social App Usage on Offline Shopping Store Visits

JOURNAL ARTICLE published August 2022 in Journal of Interactive Marketing

Authors: Xuebin Cui | Yacheng Sun | Yubo Chen | Banggang Wu

On Research Methods in Interactive Marketing

JOURNAL ARTICLE published February 2012 in Journal of Interactive Marketing

Authors: Charles F. Hofacker

A Neuropsychological Study on How Consumers Process Risky and Secure E-payments

JOURNAL ARTICLE published August 2018 in Journal of Interactive Marketing

Research funded by Junta de Andalusia (P12-SEJ-1980) | Ministry of Education, Culture and Sports, Spain (FPU14/04736)

Authors: Luis-Alberto Casado-Aranda | Francisco Liébana-Cabanillas | Juan Sánchez-Fernández

The Effects of Linguistic Coordination on Perceived Quality of Consumer Reviews: A Dual Process Perspective

JOURNAL ARTICLE published November 2023 in Journal of Interactive Marketing

Authors: Angela Xia Liu | Yinglei Wang | Jurui Zhang

Measurement of online visibility and its impact on Internet traffic

JOURNAL ARTICLE published February 2004 in Journal of Interactive Marketing

Authors: Xavier Drèze | Fred Zufryden

Editorial Board

JOURNAL ARTICLE published August 2020 in Journal of Interactive Marketing

Special thanks

JOURNAL ARTICLE published May 2005 in Journal of Interactive Marketing

The usefulness of bidders’ reputation ratings to sellers in online auctions

JOURNAL ARTICLE published February 2005 in Journal of Interactive Marketing

Authors: Utpal M. Dholakia

Xerox: Book-in-time: The new way to market, order, print, and fulfill books one at a time, just in time, worldwide

JOURNAL ARTICLE published 2000 in Journal of Interactive Marketing

Authors: V. Kasturi Rangan | Jay Sinha

DLJdirect: “Putting our reputation online”

JOURNAL ARTICLE published 2000 in Journal of Interactive Marketing

Authors: Thomas Eisenmann | Gillian Morris

JOURNAL ISSUE published 2006 in Journal of Interactive Marketing

Article not available electronically

JOURNAL ARTICLE published January 1999 in Journal of Interactive Marketing

Authors: Donald W. Eckrich | James A. Karrh | Deborah Snyder

JOURNAL ARTICLE published January 1998 in Journal of Interactive Marketing