It’s a Relationship Business! An Embedded Network’s Internationalization as a Process of Sense-Giving and Sensemaking: The Case of Japan, Shipping Industry

JOURNAL ARTICLE published 1 June 2019 in Marketing – from Information to Decision Journal

Authors: Zsuzsanna Járfás

Colour in Online Advertising: Going for Trust, Which Blue is a Must?

JOURNAL ARTICLE published 1 June 2019 in Marketing – from Information to Decision Journal

Authors: Peter Broeder | Hessel Snijder

European Union Integration Impact on Romanian SMEs Performance

JOURNAL ARTICLE published 1 January 2018 in Marketing – from Information to Decision Journal

Authors: Sorin Adrian Achim | Mirela Oana Pintea | Mircea-Andrei Scridon

The Integration of Behavioural Change Models in Social Marketing Programs in Public Health

JOURNAL ARTICLE published 1 June 2019 in Marketing – from Information to Decision Journal

Authors: Oxana Savciuc | Alina Timotin

Colour Preference of Online Consumers: a Cross- Cultural Perspective

JOURNAL ARTICLE published 1 January 2018 in Marketing – from Information to Decision Journal

Authors: Peter Broeder | Evelien Scherp

The Effect of Online Unpaid Reviews made by Renowned Vloggers: the Case of Smartphones

JOURNAL ARTICLE published 1 December 2019 in Marketing – from Information to Decision Journal

Authors: Răzvan A. Moldovan | Raluca Ciornea

Investigation of the Attitudes Towards Celebrities Endorsed Advertisements – Audience Groups Comparison

JOURNAL ARTICLE published 1 December 2019 in Marketing – from Information to Decision Journal

Authors: Mihai F. Băcilă | Raluca Ciornea | Alexandra M. Drule | Andreea M. Cohut

Local Citizens Influence on the Company’s CSR Communication

JOURNAL ARTICLE published 1 December 2019 in Marketing – from Information to Decision Journal

Authors: Younes Zieita | Samiha Chenag

A First-Mover Lost Market Opportunity: a Case Study

JOURNAL ARTICLE published 1 June 2019 in Marketing – from Information to Decision Journal

Authors: Shamsul Huq Bin Shahriar | Mahbub Ul Islam | Md. Fayjullah Khan | Sayed Arafat | Saifur Rahman

Internationalization of Japanese Business Groups – Literature Review

JOURNAL ARTICLE published 1 December 2018 in Marketing – from Information to Decision Journal

Authors: Zsuzsanna Járfás

Experiential Marketing: Effects on Brand, Customer and Market Experience, and Industrial Applications with Perspectives from Nigeria

JOURNAL ARTICLE published 1 June 2020 in Marketing – from Information to Decision Journal

Authors: Oluwaseyi Philip Fatoki | Toluwase Hezekiah Fatoki

Projected Destination Image: A Content Analysis of Promotional Videos for City-level Tourism Destination

JOURNAL ARTICLE published 1 June 2020 in Marketing – from Information to Decision Journal

Authors: Alexandra M. Drule | Mihai F. Băcilă | Luiza M. Souca | Raluca Ciornea

Students’ Total Experience within a Romanian Public University

JOURNAL ARTICLE published 1 January 2018 in Marketing – from Information to Decision Journal

Authors: Ciprian Marcel Pop | Mihai Florin Băcilă | Clarisa Doriana Slevaș-Stanciu

Introduction in the Shopping Centre Sector from Romania - a Brief Inventory of the 24 Biggest Cities - as of July 2017

JOURNAL ARTICLE published 1 January 2018 in Marketing – from Information to Decision Journal

Authors: Cosmin Bogdan Micu

The Impact of Destination Image on Tourists’ Satisfaction and Loyalty in the Context of Domestic Tourism

JOURNAL ARTICLE published 1 December 2018 in Marketing – from Information to Decision Journal

Authors: Flavia - Andreea Herle

Culture, Privacy, and Trust in E-commerce

JOURNAL ARTICLE published 1 June 2020 in Marketing – from Information to Decision Journal

Authors: Peter Broeder

Does Economic Growth and Inflation Impact Consumer Confidence during a Pandemic? An Empirical Analysis in EU Countries

JOURNAL ARTICLE published 1 June 2020 in Marketing – from Information to Decision Journal

Authors: Larissa Bătrâncea

Inspire to Hire and Win the War for Talents

JOURNAL ARTICLE published 1 December 2018 in Marketing – from Information to Decision Journal

Authors: Doru Șupeală

The Informational Support in Educational Marketing Decision-Making Process in the Republic of Moldova

JOURNAL ARTICLE published 1 December 2018 in Marketing – from Information to Decision Journal

Authors: Lucia Casap

Does Emotional Value Play a Role in the Relationship between Risk and Loyalty?

JOURNAL ARTICLE published 1 December 2019 in Marketing – from Information to Decision Journal

Authors: Mircea-Andrei Scridon