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Diagnosing Service Delivery Channels through Analyzing the Customer Journey Experience JOURNAL ARTICLE published 23 August 2019 in Journal of Business Management Perspective |
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Designing digital marketing strategy process base on customer in Digital Service Provider Business JOURNAL ARTICLE published 22 May 2019 in Journal of Business Management Perspective |
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Designing the Pattern of Brand Identity of Iran Nevesht, Collection of Islamic-Iranian Stationery JOURNAL ARTICLE published 20 February 2020 in Journal of Business Management Perspective |
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Concept Development of the Entrepreneurial Marketing Theory JOURNAL ARTICLE published 23 August 2019 in Journal of Business Management Perspective |
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Cognitive Analysis of the Industry Environment and Its Alignment with the Organization's Vision JOURNAL ARTICLE published 22 May 2019 in Journal of Business Management Perspective |
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Content Analysis of Six Decades of Advertising Campaign Studies JOURNAL ARTICLE published 23 August 2019 in Journal of Business Management Perspective |
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Analysis of export readiness measure of small and medium enterprises in Kermanshah province JOURNAL ARTICLE published 22 November 2019 in Journal of Business Management Perspective |
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Affecting of Ambush Marketing on Purposes of Sponsors' Through Brand Development JOURNAL ARTICLE published 20 February 2020 in Journal of Business Management Perspective |
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Presenting a Paradigmatic Model of Conceptualizing Social Inclusive Businesses with a Meta-Synthesis Approach JOURNAL ARTICLE published 22 November 2019 in Journal of Business Management Perspective |
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A Model for the Problem Identification of Entry into the B2B Online Markets JOURNAL ARTICLE published 23 August 2019 in Journal of Business Management Perspective |
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Consequences Post-Purchase Cognitive Dissonance among Consumer's of Fast Moving Consumer Goods (FMCG) JOURNAL ARTICLE published 22 November 2019 in Journal of Business Management Perspective |
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Identifying and Ranking of Factors Influencing the Formation of Types of International Strategic Alliance JOURNAL ARTICLE published 22 November 2019 in Journal of Business Management Perspective |
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Creating Shared Value beyond Corporate Social Responsibility (A study of Iranian Enterprises' experiences) JOURNAL ARTICLE published 22 November 2019 in Journal of Business Management Perspective |
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Designing and Architecting the Iran National Brand JOURNAL ARTICLE published 23 August 2019 in Journal of Business Management Perspective |
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Designing of Evaluation Model for Factors Affecting Relevant Sales Behavior and its Results JOURNAL ARTICLE published 1 March 2000 in Journal of Business Management Perspective |
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Designing a Framework to Enhance Digital Customer Experience in Internet Banking JOURNAL ARTICLE published 20 February 2020 in Journal of Business Management Perspective |
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Headquarters’ Roles and Interventions in Subsidiaries: A Systematic Review JOURNAL ARTICLE published 22 May 2019 in Journal of Business Management Perspective |
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Identifying Factors Affecting Cause- Related Marketing Success JOURNAL ARTICLE published 22 May 2019 in Journal of Business Management Perspective |
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Planning a Comprehensive Model of CommunicationBased Branding in the Iranian Banking Industry JOURNAL ARTICLE published 22 November 2019 in Journal of Business Management Perspective |
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Pathology of branding in Iranian Pharmaceutical industry JOURNAL ARTICLE published 22 May 2019 in Journal of Business Management Perspective |