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Marketing management in multinational firms—the consumer packaged goods industry JOURNAL ARTICLE published August 1978 in Industrial Marketing Management |
Strategic decisions for American and European industrial marketers in a unified European market JOURNAL ARTICLE published March 1995 in Industrial Marketing Management |
How to get started as a manufactures' representative JOURNAL ARTICLE published July 1982 in Industrial Marketing Management |
From the Editor JOURNAL ARTICLE published February 2003 in Industrial Marketing Management |
Editorial Board JOURNAL ARTICLE published November 2003 in Industrial Marketing Management |
Letter from the Editor JOURNAL ARTICLE published July 2003 in Industrial Marketing Management |
The senior marketing executive in South African industrial companies JOURNAL ARTICLE published May 1984 in Industrial Marketing Management |
Countertrade practices in Korea JOURNAL ARTICLE published July 1994 in Industrial Marketing Management |
Editorials JOURNAL ARTICLE published June 1975 in Industrial Marketing Management |
Strategic Market Position and R&D Capability in Global Manufacturing Industries JOURNAL ARTICLE published November 2000 in Industrial Marketing Management |
Editorial Board JOURNAL ARTICLE published July 2023 in Industrial Marketing Management |
From catalog to Web: B2B multi-channel marketing strategy JOURNAL ARTICLE published January 2007 in Industrial Marketing Management |
Going the extra mile JOURNAL ARTICLE published October 2002 in Industrial Marketing Management |
JOURNAL ARTICLE published February 2007 in Industrial Marketing Management |
The CAN-SPAM Act: New rules for sending commercial e-mail messages and implications for the sales force JOURNAL ARTICLE published May 2005 in Industrial Marketing Management |
Developing and using a data base marketing system JOURNAL ARTICLE published November 1989 in Industrial Marketing Management |
Metadevelopment: Beyond the bottom line in corporate growth JOURNAL ARTICLE published October 1978 in Industrial Marketing Management |
Letters and opinions JOURNAL ARTICLE published January 1972 in Industrial Marketing Management |
Purchasing's role across the product life cycle JOURNAL ARTICLE published June 1978 in Industrial Marketing Management |
The elements of export practice JOURNAL ARTICLE published April 1981 in Industrial Marketing Management |