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Industrial product diffusion by market segment JOURNAL ARTICLE published February 1982 in Industrial Marketing Management |
Success is not enough: The spectacular rise and fall of a strategic alliance between two multinationals JOURNAL ARTICLE published November 2005 in Industrial Marketing Management |
Positioning strategies in industrial and B2B markets JOURNAL ARTICLE published August 2019 in Industrial Marketing Management |
Building and Assessing Cultural Diversity Skills: JOURNAL ARTICLE published January 2001 in Industrial Marketing Management |
Editorial: Best business-to-business marketing management Ph.D. thesis 2023 JOURNAL ARTICLE published August 2023 in Industrial Marketing Management |
Editorial Board Continued JOURNAL ARTICLE published August 2023 in Industrial Marketing Management |
Risk coordinative maneuvers during buyer-seller negotiations JOURNAL ARTICLE published July 1996 in Industrial Marketing Management |
Strategically releasing control: Navigating the complexities of enabling category captains JOURNAL ARTICLE published October 2020 in Industrial Marketing Management |
De-greening of logistics? – Why environmental practices flourish and fade in provider-shipper relationships and networks JOURNAL ARTICLE published October 2018 in Industrial Marketing Management Research funded by The Swedish Energy Agency (P34035-1) |
“Influencing the adoption of an innovation” JOURNAL ARTICLE published January 1983 in Industrial Marketing Management |
New emphases in product planning and strategy development JOURNAL ARTICLE published January 1977 in Industrial Marketing Management |
Text-mining 10-K (annual) reports: A guide for B2B marketing research JOURNAL ARTICLE published November 2022 in Industrial Marketing Management |
The entrepreneurial imagination and the impact of context on the development of a new venture JOURNAL ARTICLE published August 2010 in Industrial Marketing Management |
The timing of diverse external stakeholder involvement during interfirm open innovation: The effects on new product speed to market and product lifespan JOURNAL ARTICLE published February 2024 in Industrial Marketing Management |
Reducing salesperson job stress and unethical intent: The influence of leader-member exchange relationship, socialization and ethical ambiguity JOURNAL ARTICLE published October 2017 in Industrial Marketing Management |
Patterns of knowledge outflow from Industrial Marketing Management to major marketing and specialized journals (1999–2013): A citation analysis JOURNAL ARTICLE published February 2018 in Industrial Marketing Management |
Social media, content marketing and engagement strategies in B2B JOURNAL ARTICLE published August 2019 in Industrial Marketing Management |
Technical risk and new product success: An empirical test in high technology business markets JOURNAL ARTICLE published November 1996 in Industrial Marketing Management |
Reengineering using the theory of constraints: A case analysis of Moore Business Forms JOURNAL ARTICLE published July 1996 in Industrial Marketing Management |
Handbook of Futures Research JOURNAL ARTICLE published April 1979 in Industrial Marketing Management |