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Export attitudes of industrial manufacturers JOURNAL ARTICLE published May 1985 in Industrial Marketing Management |
Terminal based computer systems for industrial marketing decisions JOURNAL ARTICLE published August 1976 in Industrial Marketing Management |
Editorial Board Continued JOURNAL ARTICLE published February 2018 in Industrial Marketing Management |
Editorial Board JOURNAL ARTICLE published January 2004 in Industrial Marketing Management |
Editorial Board Continued JOURNAL ARTICLE published May 2016 in Industrial Marketing Management |
Effective industrial marketing with a piggy bank budget JOURNAL ARTICLE published August 1992 in Industrial Marketing Management |
Author index to volume 21 JOURNAL ARTICLE published November 1992 in Industrial Marketing Management |
Max. p. (maximizing profits) or how to obtain higher financial rewards from international technology transfer JOURNAL ARTICLE published March 1974 in Industrial Marketing Management |
JOURNAL ARTICLE published February 2007 in Industrial Marketing Management |
Research Practice in Business Marketing JOURNAL ARTICLE published May 1999 in Industrial Marketing Management |
Editorial Board JOURNAL ARTICLE published July 2023 in Industrial Marketing Management |
The CAN-SPAM Act: New rules for sending commercial e-mail messages and implications for the sales force JOURNAL ARTICLE published May 2005 in Industrial Marketing Management |
From catalog to Web: B2B multi-channel marketing strategy JOURNAL ARTICLE published January 2007 in Industrial Marketing Management |
The conduct of marketing audits: A critical review and commentary JOURNAL ARTICLE published January 1996 in Industrial Marketing Management |
Achieving requisite variety in modeling firms' strategy heterogeneities: Explaining paradoxical firm-market performances JOURNAL ARTICLE published August 2017 in Industrial Marketing Management |
Constructing and contesting markets through the market object JOURNAL ARTICLE published August 2011 in Industrial Marketing Management |
Understanding and managing customer value propositions: Introduction to the special issue JOURNAL ARTICLE published May 2020 in Industrial Marketing Management |
Forming cognitions by investing in a form: Frequent Flyer Programs in US air travel post-deregulation (1981–1991) JOURNAL ARTICLE published July 2015 in Industrial Marketing Management |
Book Review JOURNAL ARTICLE published February 2023 in Industrial Marketing Management |
A tale of two paradigms. A comment on Möller and Halinen (2022) JOURNAL ARTICLE published February 2023 in Industrial Marketing Management |