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Speak to head and heart: The effects of linguistic features on B2B brand engagement on social media JOURNAL ARTICLE published November 2021 in Industrial Marketing Management |
Winning through innovation and marketing: Lessons from Australia and Vietnam JOURNAL ARTICLE published November 2011 in Industrial Marketing Management |
Managerial mindset effects on international marketing strategy adaptation decisions JOURNAL ARTICLE published November 2023 in Industrial Marketing Management |
Do salesforce management systems actually drive salesperson intentions? JOURNAL ARTICLE published August 2023 in Industrial Marketing Management |
Franchising as a form of divestment: An Italian study JOURNAL ARTICLE published May 1997 in Industrial Marketing Management |
Letter from the co-editors-in-chief JOURNAL ARTICLE published August 2016 in Industrial Marketing Management |
Comparisons of Alternative Perceptions of Sales Performance JOURNAL ARTICLE published May 2000 in Industrial Marketing Management |
Editorial Board Continued JOURNAL ARTICLE published November 2018 in Industrial Marketing Management |
Editorial Board JOURNAL ARTICLE published April 2016 in Industrial Marketing Management |
Editorial Board JOURNAL ARTICLE published November 2007 in Industrial Marketing Management |
Optimal advertising and traders' margin: A case study JOURNAL ARTICLE published August 1975 in Industrial Marketing Management |
The manufacturer's agent in industrial distribution JOURNAL ARTICLE published November 1979 in Industrial Marketing Management |
Volume contents JOURNAL ARTICLE published November 1988 in Industrial Marketing Management |
Corrigendum to “Revisiting exercise of power strategies from the perspective of information processing” [Industrial Marketing Management – Volume 91] JOURNAL ARTICLE published February 2021 in Industrial Marketing Management |
Research and innovation in the modern corporation JOURNAL ARTICLE published February 1973 in Industrial Marketing Management |
Exposing organizational buyers to consumer magazine advertisements JOURNAL ARTICLE published December 1978 in Industrial Marketing Management |
Editorial Board JOURNAL ARTICLE published August 2005 in Industrial Marketing Management |
Editorial Board JOURNAL ARTICLE published August 2018 in Industrial Marketing Management |
Systems sales as a competitive response to the Asian challenge: Case of a global ship power supplier JOURNAL ARTICLE published August 2006 in Industrial Marketing Management |
B2B service innovation and global industrial service management JOURNAL ARTICLE published August 2020 in Industrial Marketing Management |