Marketing's Contributions to Society

JOURNAL ARTICLE published October 1999 in Journal of Marketing

Authors: William L. Wilkie | Elizabeth S. Moore

Determinants of Influence in Organizational Buying: A Contingency Approach

JOURNAL ARTICLE published July 1989 in Journal of Marketing

Authors: Ajay Kohli

Marketing Controls and Dysfunctional Employee Behaviors: A Test of Traditional and Contingency Theory Postulates

JOURNAL ARTICLE published April 1996 in Journal of Marketing

Authors: Sridhar N. Ramaswami

Book Review: Comics

JOURNAL ARTICLE published July 1938 in Journal of Marketing

Principles of Pharmaceutical Marketing

JOURNAL ARTICLE published April 1976 in Journal of Marketing

Authors: David J. Nolan | Mickey C. Smith

Still Fills the Bill

JOURNAL ARTICLE published October 1966 in Journal of Marketing

Authors: John S. Wright | Carlton A. Pederson | Milburn D. Wright

Motivation Analysis in Market Research

JOURNAL ARTICLE published October 1948 in Journal of Marketing

Authors: Fred T. Schreier | Albert J. Wood

Exchange by Private Treaty

JOURNAL ARTICLE published July 1976 in Journal of Marketing

Authors: Walter B. Wentz | Ralph Cassady

Marketing Research in Progress

JOURNAL ARTICLE published October 1940 in Journal of Marketing

Authors: J. Harold Stehman

Farmers' Selection of Farm Machinery Dealers

JOURNAL ARTICLE published April 1957 in Journal of Marketing

Authors: R. L. Kohls | R. L. Stucky | J. I. Gifford

Selling: A Job That's Always Open

JOURNAL ARTICLE published January 1942 in Journal of Marketing

Authors: P. D. Converse | Frances Maule

Cases in Marketing Management

JOURNAL ARTICLE published October 1976 in Journal of Marketing

Authors: A. J. Faria | Dale L. Varble

Market Driven Management

JOURNAL ARTICLE published April 1990 in Journal of Marketing

Authors: A. Coskun Samli | B. Charles Ames | James D. Hlavacek

Pricing Policies in the Automobile Industry

JOURNAL ARTICLE published October 1939 in Journal of Marketing

Authors: Reavis Cox | Homer B. Vanderblue

The Role of Books and Book Reviews in the Knowledge Dissemination Process

JOURNAL ARTICLE published January 1995 in Journal of Marketing

Authors: George M. Zinkhan | Terry Clark

A.M.A. Notes

JOURNAL ARTICLE published July 1938 in Journal of Marketing

Authors: Albert Haring

Legal Developments in Marketing

JOURNAL ARTICLE published April 1968 in Journal of Marketing

Agricultural Markets

JOURNAL ARTICLE published July 1937 in Journal of Marketing

Authors: E. A. Duddy | John H. Frederick

Book Review: The Statistical Agencies of the Federal Government, A Report to the Commission on Organization of the Executive Branch of the Government

JOURNAL ARTICLE published January 1950 in Journal of Marketing

Authors: Irving Roshwalb

True Fact vs. Misstatement

JOURNAL ARTICLE published July 1962 in Journal of Marketing

Authors: Mark R. Greene | John B. Lansing | Gerald P. Ginsburg | Kaisa Braaten