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Effect of materialism on the use of the brand name in purchasing decisions from a cross-cultural perspective JOURNAL ARTICLE published 1 January 2013 in ESIC MARKET Economic and Business Journal |
Satisfaction in Relation to the Metrics of Quality Constructs in South African Manufacturer-Supplier Relationships JOURNAL ARTICLE published 1 January 2013 in ESIC MARKET Economic and Business Journal |
La respuesta del consumidor ante la crisis: Un análisis de las series temporales de compras y uso de promociones en la categoría de producto cerveza JOURNAL ARTICLE published 1 May 2014 in ESIC Market |
Application of ICTs in the development of Sustainable Smart Cities JOURNAL ARTICLE published 19 February 2021 in ESIC MARKET Economic and Business Journal |
JOURNAL ISSUE published 27 May 2022 in ESIC Market |
ESIC Market Economics and Business Journal JOURNAL published |
Consumidores Millennials: las gratificaciones a través del uso de Snapchat y su impacto a motivaciones impulsivas de compra JOURNAL ARTICLE published 31 December 2018 in ESIC MARKET Economic and Business Journal |
Atractivo visual percibido en páginas web mediante eye-tracking : caso de estudio en mujeres en los hoteles NH y Barceló JOURNAL ARTICLE published 1 May 2018 in ESIC Market |
Buying decisions of counterfeit goods and moral judgment JOURNAL ARTICLE published 1 January 2014 in ESIC Market |
JOURNAL ISSUE published 1 January 2018 in ESIC Market Economics and Business Journal |
Millennial Consumers: Gratifications through the use of Snapchat and its impact on impulsive motivations of purchase JOURNAL ARTICLE published 31 December 2018 in ESIC MARKET Economic and Business Journal |
JOURNAL ISSUE published 1 May 2014 in ESIC Market Economics and Business Journal |
Online corporate reputation in the hotel industry: the case of TripAdvisor JOURNAL ARTICLE published 1 September 2017 in ESIC Market Economics and Business Journal |
The use and choice of multipartner alliances: an exploratory study JOURNAL ARTICLE published 1 January 2015 in ESIC Market Economics and Business Journal |
Identificación y medición del liderazgo de opinión, la satisfacción y la lealtad del público en un servicio cultural JOURNAL ARTICLE published 1 May 2012 in ESIC MARKET Economic and Business Journal |
Value, satisfaction and loyalty in volunteerism. Application to a religious megaevent JOURNAL ARTICLE published 2013 in ESIC MARKET Economic and Business Journal |
Quality assurance and satisfaction with their results: an application to the implementation of EN 9100 standard in the Spanish aerospace sector JOURNAL ARTICLE published 1 January 2014 in ESIC Market |
Is the perception of CSR country bound? A CSR based reputation study of Spanish companies in Latin America JOURNAL ARTICLE published 1 May 2013 in ESIC MARKET Economics and Business Journal |
The Effectiveness of Soft Skills in Generating Dynamic Capabilities in ICT companies JOURNAL ARTICLE published 30 December 2022 in ESIC Market |
El juicio moral y la decisión de compra de productos falsificados JOURNAL ARTICLE published 1 January 2014 in ESIC Market |