Ethical standards and perceptions of CRM among millennial consumers

JOURNAL ARTICLE published 3 December 2020 in International Marketing Review

Authors: David Cosgrave | Michele O'Dwyer

Identifying successful marketing strategies by export regional destination

JOURNAL ARTICLE published 1 December 2004 in International Marketing Review

Authors: Nora Lado | Ester Martínez‐Ros | Ana Valenzuela

An acquisition or a greenfield subsidiary? The impact of knowledge on sequential establishments in a host country

JOURNAL ARTICLE published 10 May 2020 in International Marketing Review

Authors: Anders Pehrsson

Segmenting the Arab markets on the basis of marketing stimuli

JOURNAL ARTICLE published 1 December 2002 in International Marketing Review

Authors: Nizar Souiden

IMR Top 10 Reviewers of 2011-2013

JOURNAL ARTICLE published 4 February 2014 in International Marketing Review

The Growth Warriors: Creating Sustainable Global Advantage for America’s Technology Industries

JOURNAL ARTICLE published 1 February 2000 in International Marketing Review

Mastering Global Markets: Strategies for Today's Trade Globalist

JOURNAL ARTICLE published 1 February 2005 in International Marketing Review

Editorial

JOURNAL ARTICLE published 20 April 2012 in International Marketing Review

Authors: John W. Cadogan

Drivers or passengers? A taxonomy of multinationals’ approaches to corporate social responsibility implementation in developing markets

JOURNAL ARTICLE published 19 December 2022 in International Marketing Review

Authors: Veronika Tarnovskaya | Daniel Tolstoy | Sara Melén Hånell

Strategic flexibility in export expansion: growing through withdrawal

JOURNAL ARTICLE published 1 August 2004 in International Marketing Review

Authors: Peter Pauwels | Paul Matthyssens

Network gatekeeping in SME exporters’ market entry in China

JOURNAL ARTICLE published 11 April 2016 in International Marketing Review

Authors: Hongzhi Gao | Monica Ren | Jing Zhang | Ruoyi Sun

TECHNICAL CONSULTANCY IN INTERNATIONALISATION

JOURNAL ARTICLE published April 1987 in International Marketing Review

Authors: D. Deo Sharma | Jan Johanson

THE USE OF FOREIGN CURRENCY FUTURES TO REDUCE EXCHANGE RATE RISK

JOURNAL ARTICLE published 1 March 1984 in International Marketing Review

Authors: Ike Mathur | David Loy

Emergence of a third culture: shared leadership in international strategic alliances

JOURNAL ARTICLE published February 2005 in International Marketing Review

Authors: Carlos M. Rodríguez

Editorial

JOURNAL ARTICLE published 1 November 2011 in International Marketing Review

Authors: Jeryl Whitelock

International Marketing

JOURNAL ARTICLE published 1 June 1998 in International Marketing Review

Intra‐organizational factors and market orientation: effects of national culture

JOURNAL ARTICLE published 30 October 2009 in International Marketing Review

Authors: Ahmet H. Kirca | G. Tomas M. Hult

Strategic firm type and export performance

JOURNAL ARTICLE published 1 June 2002 in International Marketing Review

Authors: Aviv Shoham | Felicitas Evangelista | Gerald Albaum

Congruence of domestic and export marketing strategies ‐ An empirical investigation of its performance implications

JOURNAL ARTICLE published 1 December 2000 in International Marketing Review

Authors: David B. Stewart | Andrew McAuley

Comment: The Evolution of Distribution Systems

JOURNAL ARTICLE published April 1994 in International Marketing Review

Authors: Ronald Savitt