JOURNAL ISSUE published June 2005 in Psychology & Marketing

Consumer research for management decisions. By Melvin Prince John Wiley and Sons, New York, 1982 210 pp., $32.95

JOURNAL ARTICLE published March 1984 in Psychology & Marketing

Authors: Seth Alpert

Contents

JOURNAL ARTICLE published March 2016 in Psychology & Marketing

Concern for appropriateness and ad context effects

JOURNAL ARTICLE published January 1997 in Psychology and Marketing

Authors: Kevin Celuch | Mark Slama | Susan Schaffenacker

JOURNAL ISSUE published March 2016 in Psychology & Marketing

Broadcast and cable: Made for each other

JOURNAL ARTICLE published September 1984 in Psychology & Marketing

Authors: William F. Baker

Preventing wildlife crime with a focus on orangutans: Applying social influence techniques to public education efforts

JOURNAL ARTICLE published December 2020 in Psychology & Marketing

Authors: David N. Sattler | Holly Berg | Sadie R. Grattan | Alyssa Nelson | Megan Poppe | Richard J. Harnish | Makayla Shank

Why marketing should quit giving subliminal advertising the benefit of the doubt

JOURNAL ARTICLE published June 1987 in Psychology & Marketing

Authors: Joel Saegert

Do not sound like an announcer. The emphasis strategy in commercials

JOURNAL ARTICLE published September 2021 in Psychology & Marketing

Authors: Emma Rodero | Robert F. Potter

Mapping the service recovery research landscape: A bibliometric‐based systematic review

JOURNAL ARTICLE published October 2023 in Psychology & Marketing

Authors: Mahmood Mir | Rohail Ashraf | Tahir Abbas Syed | Sara Ali | Raheel Nawaz

Transforming sales organizations through appreciative inquiry

JOURNAL ARTICLE published February 2006 in Psychology and Marketing

Authors: Steven J. Skinner | Scott W. Kelley

JOURNAL ISSUE published October 1996 in Psychology and Marketing

Technology affordances and social withdrawal: The rise of hikikomori

JOURNAL ARTICLE published 12 March 2024 in Psychology & Marketing

Authors: Ha Eun (Grace) Park | Sheau‐Fen (Crystal) Yap

I'll Have Fries with That: Increasing Choice Complexity Promotes Indulgent Food Choices

JOURNAL ARTICLE published July 2016 in Psychology & Marketing

Authors: Yong Kyu Lee | Kimberlee Weaver | Stephen M. Garcia

The Effects of Superstition on Choice and Latency

JOURNAL ARTICLE published November 2014 in Psychology & Marketing

Authors: Swee Hoon Ang | Wai Kit Lai | Siew Meng Leong

Direct evidence of ending-digit drop-off in price information processing

JOURNAL ARTICLE published October 2005 in Psychology and Marketing

Authors: George Y. Bizer | Robert M. Schindler

Nostalgia for early experience as a determinant of consumer preferences

JOURNAL ARTICLE published April 2003 in Psychology & Marketing

Authors: Robert M. Schindler | Morris B. Holbrook

JOURNAL ISSUE published November 2015 in Psychology & Marketing

How Mental Simulations of the Future and Message‐Induced Expectations Influence Purchasing Goals

JOURNAL ARTICLE published June 2012 in Psychology & Marketing

Authors: Ian M. Handley | R. Justin Goss

Why retail investors traded equity during the pandemic? An application of artificial neural networks to examine behavioral biases

JOURNAL ARTICLE published November 2021 in Psychology & Marketing

Authors: Shalini Talwar | Manish Talwar | Visa Tarjanne | Amandeep Dhir