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From the Editor in Chief JOURNAL ARTICLE published March 1996 in Journal of International Marketing |
From the Editor in Chief JOURNAL ARTICLE published March 2008 in Journal of International Marketing |
JOURNAL ISSUE published December 2003 in Journal of International Marketing |
Executive Summaries JOURNAL ARTICLE published March 2008 in Journal of International Marketing |
From the Editor in Chief JOURNAL ARTICLE published June 1996 in Journal of International Marketing |
Book Review: Marketing Globally: Planning and Practice JOURNAL ARTICLE published June 1999 in Journal of International Marketing |
The Effects of Customer Relationships and Social Capital on Firm Performance: A Chinese Business Illustration JOURNAL ARTICLE published December 2004 in Journal of International Marketing |
Guanxi, Trust, and Long-Term Orientation in Chinese Business Markets JOURNAL ARTICLE published June 2005 in Journal of International Marketing |
Product Complexity and Cultural Distance Effects on Managing International Distributor Relationships: A Contingency Approach JOURNAL ARTICLE published September 2008 in Journal of International Marketing |
International Relationship Marketing: Intellectual Foundations and Avenues for Further Research JOURNAL ARTICLE published December 2015 in Journal of International Marketing |
Bringing Export Performance Metrics into Annual Reports: The APEV Scale and the PERFEX Scorecard JOURNAL ARTICLE published September 2005 in Journal of International Marketing |
Perceived Brand Globalness/Localness: A Systematic Review of the Literature and Directions for Further Research JOURNAL ARTICLE published March 2021 in Journal of International Marketing |
Executive Summaries JOURNAL ARTICLE published December 2007 in Journal of International Marketing |
From the Editor in Chief JOURNAL ARTICLE published September 1993 in Journal of International Marketing |
From the Editor in Chief JOURNAL ARTICLE published June 1997 in Journal of International Marketing |
Book Review: Advances in International Marketing, Vol. 5: Industrial Networks JOURNAL ARTICLE published March 1994 in Journal of International Marketing |
Book Review: The Law of Domestic and International Strategic Alliances: A Survey for Corporate Management JOURNAL ARTICLE published September 1996 in Journal of International Marketing |
JOURNAL ISSUE published December 2006 in Journal of International Marketing |
From the Editor in Chief JOURNAL ARTICLE published March 2003 in Journal of International Marketing |
Book Review: Internationalizing Business Education: Meeting the Challenge JOURNAL ARTICLE published March 1995 in Journal of International Marketing |