Mission, Money, and Quality: Strategic Choices for Nonprofit and Social Marketing Managers

JOURNAL ARTICLE published September 2001 in Social Marketing Quarterly

Authors: Kersti Krug | Charles B. Weinberg

A Huge Inhale of Hope

JOURNAL ARTICLE published December 2011 in Social Marketing Quarterly

Authors: Bill Smith

Integrating Public Relations and Social Marketing

JOURNAL ARTICLE published June 2012 in Social Marketing Quarterly

Authors: Beth Sundstrom

Ingredients for Creative Alchemy

JOURNAL ARTICLE published June 2012 in Social Marketing Quarterly

Authors: Lynne Doner Lotenberg

Developing an Outcomebased Training for Social Marketing

JOURNAL ARTICLE published March 2004 in Social Marketing Quarterly

Authors: Ahson Rabbani

Town Hall Meetings: Implementing The Surgeon General's Call to Action to Prevent and Reduce Underage Drinking

JOURNAL ARTICLE published March 2009 in Social Marketing Quarterly

Authors: Gwyndolyn Ensley

The Applicability of Commercial Advertising Theory to Social Marketing: Two Case Studies of Current Australian Social Marketing Campaigns

JOURNAL ARTICLE published March 2002 in Social Marketing Quarterly

Authors: Sandra C. Jones | John R. Rossiter

Addressing Marine Wildlife Entanglement in Derelict Fishing Nets Using Community-Based Social Marketing: Case Study and Lessons Learnt

JOURNAL ARTICLE published December 2021 in Social Marketing Quarterly

Authors: Maïa Sarrouf Willson | Craig Turley | Lamees A. Daar | Hussein Al Masroori | Hussain Al Muscati | Madrak Al Aufi | Asma Al Bulushi | Suaad Al Harthi | Andrew Willson

The Shoreline Project for Street Drinkers: Designing and Running a Supported Housing Project for the “Unhousable”

JOURNAL ARTICLE published September 2009 in Social Marketing Quarterly

Authors: Steve James | Heather Skinner

Exploring Feminine Hygiene Product Adoption: A Gynecologists’ Perspective in India. Application of the Theory of Planned Behavior (TPB) to Women’s Buying Behavior

JOURNAL ARTICLE published March 2024 in Social Marketing Quarterly

Authors: Smriti Shukla | Rinku Sanjeev

Alleviating Help-Seeking Stigma Among Depressed College Students Through Shadow Social Marketing: A Meso-Level Intervention to a Wicked Problem

JOURNAL ARTICLE published March 2024 in Social Marketing Quarterly

Authors: Paromita Goswami | Jaideep Ghosh

The society for social marketing: Where we fit in

JOURNAL ARTICLE published December 1996 in Social Marketing Quarterly

Authors: R. Craig Lefebvre

What can social marketing contribute to public health

JOURNAL ARTICLE published May 1994 in Social Marketing Quarterly

Authors: Sharyn Mallamd Sutton

Publisher's Notes

JOURNAL ARTICLE published September 2000 in Social Marketing Quarterly

Authors: James H. Lindenberger

The Lingering Effects of Tobacco Control Advertising

JOURNAL ARTICLE published June 2015 in Social Marketing Quarterly

Authors: Judy Li | Rhiannon Newcombe | Darren Walton

Small Charities, Market Orientation, and the Decision to Engage an Advertising Agency

JOURNAL ARTICLE published March 1997 in Social Marketing Quarterly

Authors: Roger Bennett

Social Marketing Resource List—Related Abstracts and Internet Resources

JOURNAL ARTICLE published June 1998 in Social Marketing Quarterly

Working within the system: Adapting the social marketing approach to the implementation of state and federal health programs

JOURNAL ARTICLE published January 1996 in Social Marketing Quarterly

Authors: Beverly Schwartz

Social marketing resources

JOURNAL ARTICLE published January 1996 in Social Marketing Quarterly

Marketing Enlightened Self-Interest: A Model of Individual and Community-Oriented Motivations

JOURNAL ARTICLE published March 1999 in Social Marketing Quarterly

Authors: Ben Tyson | Robin Coulter