JOURNAL ISSUE published 1 September 2012 in ESIC MARKET Economic and Business Journal

Typology and characterization of the pampean beekeeping systems

JOURNAL ARTICLE published 13 May 2020 in ESIC MARKET Economic and Business Journal

Authors: Tomás Bragulat | Elena Angón | Alberto Giorgis | José Perea

Museums and Marketing: a Controversy over New Strategies

JOURNAL ARTICLE published 14 April 2020 in ESIC MARKET Economic and Business Journal

Authors: Yin Li

Effect of materialism on the use of the brand name in purchasing decisions from a cross-cultural perspective

JOURNAL ARTICLE published 1 January 2013 in ESIC MARKET Economic and Business Journal

Authors: Liudmila Ostrovskaya | Universidad Miguel Hernández | Francisco José Sarabia-Sánchez

Satisfaction in Relation to the Metrics of Quality Constructs in South African Manufacturer-Supplier Relationships

JOURNAL ARTICLE published 1 January 2013 in ESIC MARKET Economic and Business Journal

Authors: Mercy Mpinganjira | University of Johannesburg, South Africa | Marlene Bogaards

Application of ICTs in the development of Sustainable Smart Cities

JOURNAL ARTICLE published 19 February 2021 in ESIC MARKET Economic and Business Journal

Authors: Sergio Tejero Palomo

Consumidores Millennials: las gratificaciones a través del uso de Snapchat y su impacto a motivaciones impulsivas de compra

JOURNAL ARTICLE published 31 December 2018 in ESIC MARKET Economic and Business Journal

Authors: Virgin Dones | Jose A. Flecha | Evelyn López | María De Los M. Santos Corrada

JOURNAL ISSUE published 1 January 2018 in ESIC Market Economics and Business Journal

Millennial Consumers: Gratifications through the use of Snapchat and its impact on impulsive motivations of purchase

JOURNAL ARTICLE published 31 December 2018 in ESIC MARKET Economic and Business Journal

Authors: Virgin Dones | Jose A. Flecha | María De Los M. Santos Corrada | Evelyn López

JOURNAL ISSUE published 1 May 2014 in ESIC Market Economics and Business Journal

Online corporate reputation in the hotel industry: the case of TripAdvisor

JOURNAL ARTICLE published 1 September 2017 in ESIC Market Economics and Business Journal

Authors: Ángeles Rubio Gil | Icíar C. Jiménez Barandalla | Carmelo Mercado Idoeta

The use and choice of multipartner alliances: an exploratory study

JOURNAL ARTICLE published 1 January 2015 in ESIC Market Economics and Business Journal

Authors: Marco Castiglioni | Ignacio Castro Abancéns | José Luis Galán González

Identificación y medición del liderazgo de opinión, la satisfacción y la lealtad del público en un servicio cultural

JOURNAL ARTICLE published 1 May 2012 in ESIC MARKET Economic and Business Journal

Authors: Javier Flores Zamora | Jesús García Madariaga Miranda

Value, satisfaction and loyalty in volunteerism. Application to a religious megaevent

JOURNAL ARTICLE published 2013 in ESIC MARKET Economic and Business Journal

Authors: Elena Floristán Imízcoz | Teresa Fayos Gardó | David Servera-Francés | Francisco Arteaga Moreno et al

Is the perception of CSR country bound? A CSR based reputation study of Spanish companies in Latin America

JOURNAL ARTICLE published 1 May 2013 in ESIC MARKET Economics and Business Journal

Authors: Vanina Andrea Farber | CENTRUM Católica Graduate School of Business | Vincent Charles

Determiners of Consumer Trust towards Electronic Commerce: An Application to Puerto Rico

JOURNAL ARTICLE published 1 January 2015 in ESIC Market Economics and Business Journal

Authors: Jorge Aponte Vega

Tourism competitiveness in the European Union: a quantitave objective model study

JOURNAL ARTICLE published 1 May 2016 in ESIC Market Economics and Business Journal

Authors: José Miguel Rodríguez-Antón | Luis Rubio-Andrada

A redefined measure of the tendency to use brand name in purchasing decisions

JOURNAL ARTICLE published 1 May 2014 in ESIC Market Economics and Business Journal

Authors: Francisco José Sarabia-Sánchez

The role of OTAs in the distribution process of Spanish Hotel Chains

JOURNAL ARTICLE published 1 September 2016 in ESIC Market Economics and Business Journal

Authors: M. D. Flecha Barrio | M. P. Talón Ballestero | C. Figueroa Domecq | P. Abad Romero

Intrapreneurship in Small Organizations: Case Studies in Small Businesses

JOURNAL ARTICLE published 9 December 2020 in ESIC MARKET Economic and Business Journal

Authors: Gineth Magaly Cerón Ríos | Wilfred Fabián Rivera Martínez | Diana Ximena Sánchez Tróchez