Investigating the Drivers to Covert Social Media Members to Customers

JOURNAL ARTICLE published 15 May 2023 in Journal of Social Media Marketing

Authors: Yueh wei Chen

A Literature Review on Digital Marketing: The Evolution of a Revolution

JOURNAL ARTICLE published 27 June 2022 in Journal of Social Media Marketing

Authors: Marina Basimakopoulou | Kostas Theologou | Panagiotis Tzavaras

The Role of Social Media on Selected Businesses in Nigeria in The Era of COVID-19 Pandemic

JOURNAL ARTICLE published 10 November 2022 in Journal of Social Media Marketing

Authors: Cajetan Ihemebiri | Elochukwu Ukwandu | Lizzy Ofusori | COmfort Olebara

Impact of TikTok Social Media Marketing on Generation Z's Choice of Fitness Centers in Jordan

JOURNAL ARTICLE published 15 May 2023 in Journal of Social Media Marketing

Authors: Mohammad Almrafee

Exploring the Effects of Personalized Advertising on Social Network Sites

JOURNAL ARTICLE published 15 May 2023 in Journal of Social Media Marketing

Authors: I-Ping Chiang

Advertising in Greek media during the Covid-19 pandemic

JOURNAL ARTICLE published 20 June 2022 in Journal of Social Media Marketing

Authors: Panagiotis Tzavaras | Aria Angeliki Bousoulegka | Spyridon Stelios