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Female Portrayals in Advertising Past Research, New Directions

Journal Article published 26 Nov 2200 in International Journal of Strategic Innovative Marketing

Authors: Yorgos Zotos, Eirini Tsichla

Are the mosquito and vector control programs economic effective?

Journal Article published 1 Jan 2117 in International Journal of Strategic Innovative Marketing volume 04 issue 03

Authors: Lambros Tsourgiannis, Despoina Chatzipanagiotou

Tour leaders and Marketing in Travel and Tourism. An inextricable link

Journal Article published 1 Jan 2117 in International Journal of Strategic Innovative Marketing volume 04 issue 03

Authors: Ourania Vitouladiti

The Development of Loyalty with Online Services Customers

Journal Article published 1 Jan 2117 in International Journal of Strategic Innovative Marketing volume 04 issue 03

Authors: Apostolos Giovanis

Factors affecting “resistance to change”: an explanatory study conducted in the healthcare sector

Journal Article published 1 Jan 2117 in International Journal of Strategic Innovative Marketing volume 04 issue 03

Authors: Vasiliki Amarantou, Stella Kazakopoulou, Prodromos Chatzoglou, Dimitrios Chatzoudes

Opinion of citizens in Primary Health Care management and offered services by Local Authorities

Journal Article published 1 Jan 2117 in International Journal of Strategic Innovative Marketing volume 04 issue 03

Authors: George Pierrakos, A Goula, D Latdou, C Platis, M Sarris, S Soulis

Changes in the legal system of the non-governmental organizations in the Czech Republic and the possibilities for innovation of communication policy in the non-profit sector

Journal Article published 1 Jan 2116 in International Journal of Strategic Innovative Marketing

Authors: Marcela Göttlichová

Human capital reporting as a source of reliable information for marketing communication process in a socially responsible company

Journal Article published 4 Jul 2116 in International Journal of Strategic Innovative Marketing volume 03 issue 02

Authors: Wojciech Koziol

Conflict Management Research and Cross-Functional Relationships: An Integrative Review and Synthesis

Journal Article published 4 Jul 2116 in International Journal of Strategic Innovative Marketing volume 03 issue 02

Authors: Panagiotis Polychroniou, Panagiotis Trivellas, Aggelos Baxevanis

Religion in the context of economic crisis: The generation’s z perspective

Journal Article published 1 Dec 2116 in International Journal of Strategic Innovative Marketing

Authors: Aikaterini Stavrianea, Irene Kamenidou