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Grundlagen für die Erlebniswirkungen von Marketingevents

BOOK CHAPTER published 2007 in Eventmarketing

Authors: Peter Weinberg | Oliver Nickel

https://doi.org/10.15358/9783800643721_47 Actions

Schwarz Pharma: Den Menschen als Ganzes sehen

BOOK CHAPTER published 2007 in Eventmarketing

Authors: Hans E. Kuhlmann

https://doi.org/10.15358/9783800643721_229 Actions

Markentechnische und verhaltenswissenschaftliche Aspekte erfolgreicher Marketingevents

BOOK CHAPTER published 2007 in Eventmarketing

Authors: Oliver Nickel | Franz-Rudolf Esch

https://doi.org/10.15358/9783800643721_61 Actions

State of the Art der Wirkungs- und Erfolgsforschung im Eventmarketing

BOOK CHAPTER published 2007 in Eventmarketing

Authors: Jan Drengner

https://doi.org/10.15358/9783800643721_142 Actions

Smart: Marketingevents for more

BOOK CHAPTER published 2007 in Eventmarketing

Authors: Philipp Schiemer

https://doi.org/10.15358/9783800643721_203 Actions

Typische Probleme bei der Planung und Durchführung von Events

BOOK CHAPTER published 2007 in Eventmarketing

Authors: Tom Inden-Lohmar

https://doi.org/10.15358/9783800643721_105 Actions

Abbildungen

BOOK CHAPTER published 2009 in Neurokommunikation im Eventmarketing

https://doi.org/10.1007/978-3-8349-8046-5_4 Actions
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