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PENGARUH MARKETING MIX (7P) DAN PERILAKU KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN PRODUK HEALTHY FOOD BAR DI MALANG

JOURNAL ARTICLE published 8 April 2021 in Jurnal Manajemen Pemasaran

Authors: Etty Caroline | Imam Santoso | Panji Deoranto

PENGARUH CUSTOMER’S PERCEIVED VALUE TERHADAP PENINGKATAN KINERJA PERUSAHAAN

JOURNAL ARTICLE published 1 April 2016 in Jurnal Manajemen Pemasaran

Authors: Priskila Adiasih | Saarce Elsye Hatane

THE INFLUENCE OF RESTAURANT ATTRIBUTES ON MUSLIM CONSUMERS TOWARDS SUBSCRIBING HALAL RESTAURANT IN COMPARISON STUDY: BOGOR AND KOTA KINABALU

JOURNAL ARTICLE published 10 September 2021 in Jurnal Manajemen Pemasaran

Authors: Andika Nuraga Budiman | Hilma Suyana

ANALISA PENGARUH FAMILY TYPES, FAMILY STAGES, DAN HOUSEHOLD CONFLICT TERHADAP PENGAMBILAN KEPUTUSAN PEMBELIAN MOBIL KELUARGA

JOURNAL ARTICLE published 1 April 2017 in Jurnal Manajemen Pemasaran

Authors: Edwin Japarianto

PERAN MEDIASI BUSINESS ADAPTIBILITY TERHADAP MARKETING CAPABILITY DAN INNOVATION CAPABILITY PADA UKM AMPLANG DI SAMARINDA

JOURNAL ARTICLE published 23 March 2022 in Jurnal Manajemen Pemasaran

Authors: Ratih Indriyani | Alvin Kurnia

PENGARUH ORIENTASI PELANGGAN DAN ADOPSI MEDIA SOSIAL TERHADAP KINERJA UMKM DI MASA PANDEMI COVID-19 (Studi pada UMKM Binaan Dinas Koperasi dan Usaha Kecil Jawa Barat Tahun 2021 Sektor Kuliner)

JOURNAL ARTICLE published 27 April 2023 in Jurnal Manajemen Pemasaran

Authors: Rifqi Yudanta Febriansyah | Fajar Sidiq Adi Prabowo

ANALISIS IDENTITAS MEREK, LOYALITAS MEREK, CITRA MEREK, DAN KEPERCAYAAN MEREK TOYOTA

JOURNAL ARTICLE published 12 October 2018 in Jurnal Manajemen Pemasaran

Authors: Ade Jermawinsyah Zebuah

PENGARUH ATRIBUT SUPERMARKET TERHADAP MOTIF BELANJA HEDONIK MOTIF BELANJA UTILITARIAN DAN LOYALITAS KONSUMEN

JOURNAL ARTICLE published 15 May 2012 in Jurnal Manajemen Pemasaran

Authors: Hartono Subagio

PENGARUH SERVICESCAPE DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN (Studi pada Klinik Bersalin Bunga Mawarni Kota Banjar)

JOURNAL ARTICLE published 1 April 2017 in Jurnal Manajemen Pemasaran

Authors: Nila Nurochani | Deden Mulyana

DO THE EDUCATIONAL SERVICE CHARACTERISTICS AND PERCEPTIONS MATTERS TO INTENTION TO RECRUIT MASTER OF MANAGEMENT’S ALUMNI IN CENTRAL JAVA?

JOURNAL ARTICLE published 19 March 2012 in Jurnal Manajemen Pemasaran

Authors: Liza Agustina Maureen Nelloh

FAKTOR-FAKTOR YANG MEMPENGARUHI PERCEIVED VALUE DAN IMPLIKASINYA KEPADA INTENTION TO SUBSCRIBE SERTA PENGARUHNYA TERHADAP SOCIAL INFLUENCE PADA APLIKASI STREAMING FILM DISNEY PLUS HOTSTAR

JOURNAL ARTICLE published 19 October 2022 in Jurnal Manajemen Pemasaran

Authors: Niko Juliandhono | Margaret Pink Berlianto

FASHION BRANDING STRATEGY TO ENCOURAGE ONLINE STORE PATRONAGE INTENTION

JOURNAL ARTICLE published 30 November 2023 in Jurnal Manajemen Pemasaran

Authors: Burhanudin Burhanudin | Diva Eriel Noviza

ANALISIS KUALITAS LAYANAN TERHADAP KEPUASAN PENGUNJUNG PANTAI SIREGAR AEK NALAS MENGGUNAKAN METODE SERVICE QUALITY, MODEL KANO, DAN ROOT CAUSE ANALYSIS

JOURNAL ARTICLE published 30 November 2023 in Jurnal Manajemen Pemasaran

Authors: Maria Natasya Manurung | Fitriani Tupa R. Silalahi

PENGARUH MEDIA SOSIAL TERHADAP KEPUTUSAN PEMBELIAN MELALUI MOTIVASI KONSUMEN PADA PRODUK FAST FASHION

JOURNAL ARTICLE published 4 March 2020 in Jurnal Manajemen Pemasaran

Authors: Ratih Indriyani | Atita Suri

ANALISA PENGARUH PERCEIVED EASE OF USE DAN MELALUI PERCEIVED ENJOYMENT TERHADAP BEHAVIOR INTENTION PADA DIGITAL PAYMENT

JOURNAL ARTICLE published 23 March 2022 in Jurnal Manajemen Pemasaran

Authors: Feliana Monica | Edwin Japarianto

PERSEPSI HARGA, PERSEPSI MEREK, PERSEPSI NILAI, DAN KEINGINAN PEMBELIAN ULANG JASA CLINIC KESEHATAN (STUDI KASUS ERHA CLINIC SURABAYA)

JOURNAL ARTICLE published 1 April 2012 in Jurnal Manajemen Pemasaran

Authors: Ike Kusdyah

BRAND EXPERIENCE, BRAND COMMITMENT, DAN BRAND LOYALTY PENGGUNA APPLE IPHONE DI SURABAYA

JOURNAL ARTICLE published 12 October 2018 in Jurnal Manajemen Pemasaran

Authors: Hatane Semuel | Reynaldi Susanto Putra

PERAN MEDIASI BRAND IMAGE DAN BRAND EXPERIENCE PADA PENGARUH PERCEIVED QUALITY TERHADAP POST-PURCHASE INTENTION MIXUE DI SURABAYA

JOURNAL ARTICLE published 30 November 2023 in Jurnal Manajemen Pemasaran

Authors: Chedian Jules Pramono | Yohanes Sondang Kunto | Adriana Aprilia