Potentials for developing the promotion and sale of Sjenica cheese

JOURNAL ARTICLE published 2019 in Marketing

Authors: Jelena Filipović

Key factors for business travellers' hotel choice

JOURNAL ARTICLE published 2020 in Marketing

Authors: Aleksandar Đorđević | Bojan Zečević | Aleksandar Đorđević

Methodological aspects of observing children as consumers: Research on students in Tuzla canton

JOURNAL ARTICLE published 2023 in Marketing

Authors: Amela Bešlagić

The impact of the employer brand on the corporate reputation of hotel companies

JOURNAL ARTICLE published 2020 in Marketing

Authors: Jasmina Ognjanović

Analysis of socio-psychological factors of consumer ethnocentrism: Moderating effect of the national identity

JOURNAL ARTICLE published 2020 in Marketing

Authors: Stefan Zdravković | Srđan Šapić | Jovana Filipović

Promotional activities and customer satisfaction: Long-term influence or a temporary marketing 'mirage'?

JOURNAL ARTICLE published 2018 in Marketing

Authors: Mihalj Bakator | Dejan Đorđević | Dragan Ćoćkalo

Backers: Personal branding or material benefit?

JOURNAL ARTICLE published 2023 in Marketing

Authors: Milutin Živanović | Jovana Janjić | Maja Ribić | Veljko Uskoković

Commercial aspects of personal branding of athletes on social networks

JOURNAL ARTICLE published 2021 in Marketing

Authors: Dejan Dašić | Milijanka Ratković | Marko Pavlović

Students' satisfaction with teaching before and during Covid-19 pandemic

JOURNAL ARTICLE published 2021 in Marketing

Authors: Drago Cvijanović | Marija Mandarić | Jasmina Ognjanović | Dejan Sekulić

The role and importance of value-based segmentation on the cohort of millennials: Case study Serbia

JOURNAL ARTICLE published 2021 in Marketing

Authors: Tatjana Mamula-Nikolić | Nenad Perić | Stefan Alimpić

Development and expansion of born global firms in Serbia

JOURNAL ARTICLE published 2021 in Marketing

Authors: Branko Rakita | Sanja Mitić

Characteristics of Serbian foreign trade of agricultural and food products

JOURNAL ARTICLE published 2016 in Marketing

Research funded by Ministry of Education, Science and Technological Development of the Republic of Serbia (179028)

Authors: Dragica Bozic | Marija Nikolic

Competitiveness of art faculties in the higher education market from students' and professors' points of view

JOURNAL ARTICLE published 2022 in Marketing

Authors: Dejana Prnjat

Analysis of versatile customer values impact in m trade on satisfaction and continual usage intent

JOURNAL ARTICLE published 2022 in Marketing

Authors: Veljko Marinković | Aleksandar Đorđević

Determinants of the bank clients satisfaction with the internet banking services in Serbia

JOURNAL ARTICLE published 2021 in Marketing

Authors: Semir Vehapi | Ahmedin Lekpek | Zenaida Šabotić

Quality analysis of event "Veseli spust": A consumer perspective

JOURNAL ARTICLE published 2019 in Marketing

Authors: Marijana Đurađević | Darko Dimitrovski

Impact of innovations on service orientation of employees in the hotel management

JOURNAL ARTICLE published 2019 in Marketing

Authors: Ivana Blešić | Jelena Tepavčević | Milena Stanić | Aleksandra Dragin | Milan Ivkov

Consumer preferences and attitudes in relation to the social and environmental dimensions of corporate social responsibility

JOURNAL ARTICLE published 2021 in Marketing

Authors: Tamara Vlastelica | Marija Jović | Vladimir Pavković

Marketing management in culture and arts

JOURNAL ARTICLE published 2017 in Marketing

Authors: Dragoljub Raduški

Conceptual approach to corporate reputation modeling

JOURNAL ARTICLE published 2017 in Marketing

Authors: Tamara Vlastelica | Milica Kostić-Stanković | Cicvarić Kostić