Animosity, preference conflict and consumption context in an international crisis: a normative influence perspective

JOURNAL ARTICLE published 1 November 2022 in International Marketing Review

Authors: Cher-Min Fong | Hsing-Hua Stella Chang | Yu-Lin Han

Ethical segmentation of consumers in developing countries: a comparative analysis

JOURNAL ARTICLE published April 2005 in International Marketing Review

Authors: Jamal A. Al‐Khatib | Angela D'Auria Stanton | Mohammed Y.A. Rawwas

Franchising in global markets: towards a conceptual framework

JOURNAL ARTICLE published 1 October 2002 in International Marketing Review

Authors: C.M. Sashi | Devi Prasad Karuppur

Negotiation approaches: direct and indirect effect of national culture

JOURNAL ARTICLE published 1 June 2003 in International Marketing Review

Authors: Xiaohua Lin | Stephen J. Miller

SEGMENTING THE GLOBAL MARKET FOR INDUSTRIAL GOODS: ISSUES AND IMPLICATIONS

JOURNAL ARTICLE published 1 March 1988 in International Marketing Review

Authors: Ellen Day | Richard J. Fox | Sandra M. Huszagh

An attribution theory approach for understanding the internationalization of professional service firms

JOURNAL ARTICLE published 27 February 2007 in International Marketing Review

Authors: Kathryn T. Cort | David A. Griffith | D. Steven White

Humor and cultural values in print advertising: a cross‐cultural study

JOURNAL ARTICLE published 22 February 2011 in International Marketing Review

Authors: Leonidas Hatzithomas | Yorgos Zotos | Christina Boutsouki

Cracking export markets with genetically modified crops

JOURNAL ARTICLE published August 2004 in International Marketing Review

Authors: Grant E. Isaac | Nicholas Perdikis | William A. Kerr

Consumer attitude toward gray market goods

JOURNAL ARTICLE published 1 December 2004 in International Marketing Review

Authors: Jen‐Hung Huang | Bruce C.Y. Lee | Shu Hsun Ho

Ethical standards and perceptions of CRM among millennial consumers

JOURNAL ARTICLE published 3 December 2020 in International Marketing Review

Authors: David Cosgrave | Michele O'Dwyer

Internet and exporting: determinants of success in virtual export channels

JOURNAL ARTICLE published 1 August 2004 in International Marketing Review

Authors: Anna Morgan‐Thomas | Susan Bridgewater

Nation branding, cultural identity and political polarization – an exploratory framework

JOURNAL ARTICLE published 1 June 2020 in International Marketing Review

Authors: Alessandra Vecchi | Emmanuel Sirimal Silva | Lina Maria Jimenez Angel

Consumers' need for uniqueness: short‐form scale development and cross‐cultural validation

JOURNAL ARTICLE published 22 February 2008 in International Marketing Review

Authors: Ayalla Ruvio | Aviv Shoham | Maja Makovec Brenčič

Institutional environment and network competence in successful SME internationalisation

JOURNAL ARTICLE published 11 February 2019 in International Marketing Review

Authors: Lasse Torkkeli | Olli Kuivalainen | Sami Saarenketo | Kaisu Puumalainen

Supply chains and ecosystems for servitization: a systematic review and future research agenda

JOURNAL ARTICLE published 4 December 2023 in International Marketing Review

Authors: Philip Davies | Yipeng Liu | Maggie Cooper | Yijun Xing

Identifying export opportunities: the case of Thailand

JOURNAL ARTICLE published 1 June 2004 in International Marketing Review

Authors: Ludo Cuyvers

Refining the relation between cause-related marketing and consumers purchase intentions

JOURNAL ARTICLE published 28 August 2020 in International Marketing Review

Authors: Alberto Ferraris | Manlio Del Giudice | Balakrishna Grandhi | Valentina Cillo

Guest editorial: Advancing research on global luxury consumption

JOURNAL ARTICLE published 15 April 2022 in International Marketing Review

Authors: George Christodoulides | Nina Michaelidou

Digital platforms and international performance of Italian SMEs: an exploitation-based overview

JOURNAL ARTICLE published 1 June 2022 in International Marketing Review

Authors: Francesco Caputo | Fabio Fiano | Teresa Riso | Marco Romano | Adnane Maalaoui

Individual-level cultural consumer engagement styles

JOURNAL ARTICLE published 12 February 2018 in International Marketing Review

Authors: Linda D. Hollebeek