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A Note on ″Passage to India: A Marketing Perspective″ JOURNAL ARTICLE published 1 January 1990 in International Marketing Review |
Barossa Winery: Penetrating the International Market JOURNAL ARTICLE published 1 February 1989 in International Marketing Review |
Risks and Liquor Markets in the Far East JOURNAL ARTICLE published 1 February 1989 in International Marketing Review |
Consumer responses to East‐West writing system differences JOURNAL ARTICLE published 14 September 2010 in International Marketing Review |
A conceptual framework of antecedents of information search in exporting JOURNAL ARTICLE published 1 April 2005 in International Marketing Review |
List of reviewers JOURNAL ARTICLE published 24 July 2007 in International Marketing Review |
Special Issue on Globalisation and regionalisation JOURNAL ARTICLE published 30 May 2008 in International Marketing Review |
Reflections on IMR from the new Co-editor JOURNAL ARTICLE published 30 May 2008 in International Marketing Review |
Note from the publisher JOURNAL ARTICLE published 31 October 2008 in International Marketing Review |
Global Marketing and Advertising JOURNAL ARTICLE published 1 November 2006 in International Marketing Review |
Special issue on Country of origin: state of art review for international marketing strategy and practice JOURNAL ARTICLE published 27 February 2007 in International Marketing Review |
Editorial JOURNAL ARTICLE published 20 February 2009 in International Marketing Review |
Guest editorial JOURNAL ARTICLE published 20 July 2010 in International Marketing Review |
Corporate Strategies for Southeast Asia after the Crisis: A Comparison of Multinational Firms from Japan and Europe JOURNAL ARTICLE published 1 February 2002 in International Marketing Review |
Impact of Export Market Expansion Strategy on Export Performance JOURNAL ARTICLE published 1 April 1990 in International Marketing Review |
Culture and Advertising Executions: A Comparison of Selected Characteristics of Korean and US Television Commercials JOURNAL ARTICLE published 1 April 1992 in International Marketing Review |
The retail internationalisation process JOURNAL ARTICLE published 1 August 2000 in International Marketing Review |
Humor and cultural values in print advertising: a cross‐cultural study JOURNAL ARTICLE published 22 February 2011 in International Marketing Review |
A multilevel perspective to the study of export venture performance JOURNAL ARTICLE published 12 February 2018 in International Marketing Review |
Special issue on international perspectives on nation branding: current trends and future directions JOURNAL ARTICLE published 12 September 2008 in International Marketing Review |